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Hạn ứng tuyển: 06/12/2024
- Hồ Chí Minh: Vinhome Central Park, 208 Nguyễn Hữu Cảnh, Phường 22, Bình Thạnh
We are looking for a dynamic, results-oriented Product Manager. Ideal for a strategic thinker with a passion for identifying and capitalizing on growth opportunities, this role focuses on driving customer acquisition, engagement, and retention through data-driven strategies while continuously refining the product to enhance the user experience and prepare for full-scale market success.
• Growth strategy development: Design and execute data-driven strategies to increase customer retention, engagement, and purchase frequency, aligned with business objectives.
• Growth strategy development:
• User acquisition & onboarding: Lead cross-channel campaigns (social media, partnerships, grassroots) and optimize the onboarding experience to improve user satisfaction and retention.
• User acquisition & onboarding:
• Customer segmentation & personalization: Leverage customer data to create targeted segments, crafting personalized journeys and touchpoints to enhance engagement.
• Customer segmentation & personalization:
• Retention-focused campaigns: Develop multi-channel retention campaigns (e.g., email, SMS, app notifications) to drive repeat purchases and loyalty.
• Retention-focused campaigns
• Customer journey mapping: Map and optimize the customer journey, creating seamless and engaging experiences to build long-term relationships.
• Customer journey mapping
• Loyalty & location-based offers: Integrate loyalty programs and location-based offers to encourage frequent interactions and repeat business.
• Loyalty & location-based offers:
• Customer feedback & product improvement: Actively collect and analyze user feedback to guide iterative product enhancements.
• Customer feedback & product improvement:
• Experimentation & optimization: Design and conduct A/B tests and experiments to validate growth hypotheses, optimizing product features and campaigns.
• Experimentation & optimization:
• Risk management & project oversight: Identify and mitigate project risks, conducting post-project reviews to drive continuous improvement.
• Risk management & project oversight:
• Cross-functional collaboration: Work with product, marketing, IT, and CRM teams to ensure alignment with customer-focused strategies and objectives.
• Cross-functional collaboration:
• Metrics tracking & reporting: Monitor, analyze, and report on growth metrics to enhance customer lifetime value and engagement.
• Metrics tracking & reporting:
Skills Required:
• Project & team management: Proven ability to manage projects and lead teams effectively.
• English proficiency: Strong command of written and spoken English.
• Leadership & communication: Excellent leadership, verbal, and written communication skills.
• Strategic & analytical thinking: Strong strategic planning, analytical, and problem-solving skills.
• Technical knowledge: Familiarity with mobile app development processes and relevant technologies.
• Business acumen: Experience in business planning, including revenue projections and budget management.
• Adaptability: Comfortable in a fast-paced startup environment with a proactive mindset.
• Collaboration: Team-oriented and focused on driving group success.
Qualifications:
• Experience: 4-5 years in growth product management, preferably in mobile app development, e-commerce, or the gig economy.
• Education: Bachelor’s degree in Business, Marketing, or a related field.
• Technical skills: Understanding of app development processes and A/B testing methodologies.
• Startup mentality: Ability to thrive in fast-paced, evolving environments.
• Growth hacking expertise: Demonstrable experience in growth hacking, experimentation, and product optimization.
• Analytics proficiency: Skilled with analytics tools and iterative improvement methods for product and marketing initiatives.
• Competitive salary range
• Working environment: young, dynamic
• Company parties & other team-building activities.
• To participate in regular professional training and improvement
• Performance evaluation once a year, based on work results and company performance
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Hồ Chí Minh: Vinhome Central Park, 208 Nguyễn Hữu Cảnh, Phường 22, Bình Thạnh
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